Developing Online Survey Tools Effectively Webinar Series
Information that impacts marketing or product decisions is no longer a luxury—it is a necessity in being competitive. Ben Franklin Venture Investment Forum and the Center for E-Business and Advanced IT offer a 3-session in-depth webinar series on constructing online surveys
Jim Fong is the instructor. He is President of Diagnostics Plus, a market research and consulting firm located in State College, Pennsylvania. Prior to joining the company three years ago, he served for nearly a decade in a number of marketing and research leadership roles for Penn State Outreach. He also worked in leadership roles for two other market research firms and served as director of research for an advertising agency. He holds an M.B.A., M.S. and B.S. from the University of Vermont and teaches marketing and research courses for Penn State University and Duquesne University.