Trade Show Basics Webinar

Each industry sector has major regional or national trade shows that can provide important sales opportunities for your company.  Yours may be a young company with a terrific story to tell, but cash and staffing are limited.  You want to squeeze every dollar of advantage out of your trade show investment, but you know you’ll be competing with the big guys in your space.  How do you get people to notice you?

Ben Franklin Venture Investment Forum presents a webinar entitled “Trade Show Basics” at noon EDT on May 26, 2011.  Our presenter is Denise Martin, Senior Director of National Accounts for Global Experience Specialists, a world-wide exhibition and event services company whose mission is to create the world’s most meaningful and memorable experiences for marketers, exhibition organizers and event attendees.  Among the areas she will cover are:

 Should you attend or exhibit?
 What do you get with the booth?
 What are the show’s rules? 
How do I staff a booth properly?
 Do I consider a hospitality suite?
 What’s the minimum level of glitz for the booth, collaterals, etc?
What should I expect from the show contractors?

The session is about an hour long and will start at noon on May 26.  The cost is $50 per seat. 
Click here to view and print a registration form, then fax it to Ben Franklin Venture Investment Forum at (717) 948-6481.  For more information, call us at (717) 948-6625.

Register today!